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Writer's pictureEllie Krasne-Cohen

4 Simple Marketing and Communications Resolutions for the New Year

Updated: Jan 7

Can we believe it is 2025 already? Can I say in a business newsletter that it’s been a long few years? 10 years?



We're ready for a fresh start that includes less screen time, more nature, more civility, and spending our time and energy with the right people-- this includes in business.



To help set your organization up for success, we’ve created four essential marketing and communication resolutions designed to support growth in 2025:


4 Marketing Communications Resolutions for 2025


1.) Be Generous: Support like-minded organizations by engaging with their content, resharing work that aligns with your mission, and tagging creators appropriately. A quick email to congratulate someone on a successful project or post can go a long way. A rising tide lifts all boats.



2.) Use Data: Dive into the analytics provided by social media and email platforms. Every month, review what’s your posts, emails, and campaigns, and adjust your strategy to align with audience behaviors.



3.) Repurpose Content: Don’t reinvent the wheel. Repurpose your blog posts, email newsletters, and social media content into fresh formats like listicles or timely updates that align with current events. Beg, borrow, steal (your own content!), don’t reinvent the wheel.



4.) Create Owned Content: Focus on creating valuable content like blogs, newsletters, and downloadable guides. These assets not only boost your website’s SEO but also build trust and credibility with your audience.


Does your organization's marketing strategy need a refresh? Or, are you starting out and need a boost?


Schedule a discovery call and see if we can help.



Here’s to a prosperous 2025—and beyond!


Picture of a field in the Midwest in the winter at sunset. The sky is a mix of orange and blue.
A Midwest sunset in December on my parent's farm.

Does your organization's marketing strategy need a refresh? Or, are you starting out and need a boost?


Schedule a discovery call and see if we can help.

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